Downsizing chocolate bars would no doubt be a controversial move!
Chocolate bars, confectionary and cans of fizzy drink could get smaller if the Food Standards Agency’s new proposal is accepted by manufacturers.
Producers are being asked to downscale their products to help in the battle against obesity. The FSA are also calling for a voluntary move to reduce the amount of saturated fats in foods by 2012. A Yorkie chocolate bar is currently 68g and a Galaxy 46g, but with the new bid they would be no bigger than 40g. Those with fillings such as Twix, Snickers and Mars should be no more than 50g and their saturated fat content should be cut by at least 10 per cent.
Cans of fizzy drink will be cut from 330ml to 250ml and still and juice drinks containing sugar should also be no more than 250ml.
But the FSA emphasise that healthy choices are also essential for optimum nutrition. Figures reveal almost nine out of 10 children aged seven to 14 drink fizzy drinks and 34 per cent of 11–16 year olds consume chocolate at least once a day.
Gill Fine, director of consumer choice and dietary health at the FSA says, ‘What we want to do is to make it easier for people to make healthier choices – to choose foods with reduced saturated fat and sugar – or smaller portion sizes.’
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