Spring is coming and the interiors trend is, unsurprisingly, towards floral designs. Homeowners are getting a lot more experimental with colour and the mood-boosting ‘dopamine decorating’ trend is extending throughout the home.
Going brighter and bolder with your florals is a great way of injecting more colour, pattern and fun into your living spaces without making any drastic and permanent changes to a space. New bedding and cushions, for example, will completely freshen a bedroom up for Spring – keeping your room on-trend.
And it’s not just bedrooms that are getting a floral makeover – our bathrooms are another space where people are getting experimental. Pattern and colour clash towels and bath mats will add personality to what is often a forgotten room.
“The floral interior trend is in full bloom! And our desire for a some brightness and optimism after an especially long and dreary winter is fuelling our love of floral inspired homewares”, explains Daniel Prendergast from The Rug Seller. “Whether it’s a bit of comfort and nostalgia from classic prints; bright, uplifting colour pops or full on botanical maximalism, florals are taking over our homes in 2023.
“And when it comes to decorating with botanical inspired prints the rules are ‘there are no rules’. There is a take on this trend for all tastes – from subtle to big and bold.”
1 – Classic Florals
Bedding and rugs by Laura Ashley and Wedgwood
Laura Ashley iconic Victorian-inspired ditsy florals are bang on trend for 2023. And whilst the term ‘cottagecore’ has fallen out of favour in recent months – romantic, whimsical prints, a craving for comfort and cosiness and a connection with the great outdoors is still very much in demand. As is the retro revival – Laura Ashley fans may recognise some original prints from the 80’s.
This take on the floral trend is comforting; nostalgic and classic. Layer subtle prints in complementary tones to elevate your bedding. Or make a bolder statement with a rug in one of Laura Ashley’s 80’s and 90’s prints.
2 – Rainbow Florals
NEW from Joules
Homeowners are getting a lot more experimental with colour and the dopamine decorating trend is extending throughout the home. Going brighter and bolder with your florals is a great way of injecting more colour, pattern and fun into your living spaces without making any drastic and permanent changes to a space. New bedding and cushions, for example, will completely freshen a bedroom up for Spring – keeping your room on trend.
And it’s not just bedrooms that are getting a floral makeover – our bathrooms are another space where people are getting experimental. Pattern and colour clash towels and bath mats will add personality to what is often a forgotten room.
3 – Bright Blooms for the Floor
Morris & Co, Orla Kiely and Scion Runners
While some people might be a bit more tentative about going big and bold with a floral patterned rug, runners offer a great way to experiment with this trend. Popular in hallways and kitchens, they can add a splash of colour (and personality) to more practical spaces.
There has been a huge spike in demand for runners as people look for cost effective ways to retain heat in their homes and make them warmer underfoot by placing them in rooms which have hard floors that can become cold in the winter months.
4 – Botanical Maximalism
Wow Factor Wallpapers From The Rug Seller
If you’re looking to inject some maximalism into your space then look no further than a dramatic floral wallpaper to make a statement. Big, bold floral prints will completely transform a design scheme with maximum impact.
In 2023 maximalism is about creating a curated space without pattern clash overkill. Think luxurious and considered. Choose a floral print as the basis of your design and pair it with furniture that complements the colour scheme. Add texture with fabrics and materials like velvets and wood. Use soft furnishings to bring the pattern off the wall and further into the space.
See also: Decorative Antiques & Textiles Fair’s May Dates